Case Study
Save the Last Plate Catering
Save the Last Plate Catering offers fully customizable catering services for weddings and events of all kinds. With a focus on exceptional experiences, they provide a wide variety of buffet-style options packed with flavor. From food to presentation to service, they ensure every detail is tailored to your vision. Their menu packages include appetizers, entrees, and sides, with options for dietary restrictions. They also offer plating and presentation options, as well as service staff to assist during the event.
The Goal
Create a brand identity design for Save the Last Plate Catering that reflects on their commitment to exceptional catering experiences for their clients.
What 42nd Street did
We met with Save the Last Plate to get a clear understanding of the goals, target audiences, and competitors. We then put a creative brief together for our team, along with a mood board. From there, we did an “idea dump” – this is where we do quick, rough sketches of as many ideas as we could come up with. Our Art Director went through all the ideas we came up with and selected the best concepts to present.
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