Google Search Ads and Local Services Ads, managed to booked jobs. Capture high-intent homeowners at the exact moment they're searching — and only pay for leads that count.
When a homeowner types “AC repair near me” or “emergency plumber Knoxville,” they're ready to book — and they call one of the first names they see. If you're not at the top, or your campaigns are bleeding budget on the wrong clicks, those high-ticket, ready-to-buy jobs go to a competitor.
Tightly targeted campaigns, real tracking, and follow-up systems that turn expensive clicks into booked calls.
Pay-per-lead ads with the Google Guaranteed badge, sitting above everything — often the lowest cost-per-lead available to your trade.
High-intent keyword campaigns targeting buyers actively searching, with negative keywords that stop budget waste.
Fast, focused campaign pages built to turn the clicks you pay for into phone calls and form fills.
Every call tied to the exact keyword and campaign that produced it — so we optimize to booked jobs, not clicks.
Ongoing optimization of bids, budgets, and targeting to drive down cost per lead as campaigns mature.
Ads feed missed-call text-back and automated follow-up so no paid lead is ever wasted.
We build LSAs and Search campaigns, landing pages, and full call tracking before a dollar is spent.
Campaigns go live feeding your follow-up systems, so every lead is worked, not just counted.
We cut wasted spend and scale winners, reporting on cost per booked job in real time.
Forty-Second Street ties every click to a call and every call to revenue. Month-to-month management with no long-term contract — because your results should keep you, not fine print.
Usually both, starting with Local Services Ads. LSAs are pay-per-lead, carry the Google Guaranteed badge, and sit above all other results — the most cost-efficient lead source for most trades. Google Search Ads then add reach for competitive keywords and services LSAs don't cover. Run together, your budget goes where it books the most jobs.
Fast — often within days of launch, because you're capturing buyers who are searching right now. That's the advantage of paid search over SEO: immediate visibility at the top while your organic rankings build. We start conservative, prove what converts, then scale the campaigns producing the lowest cost per booked job.
Tight targeting, aggressive negative keywords, conversion-focused landing pages, and call tracking that ties every dollar to a booked job. We optimize to cost-per-lead and cost-per-booked-job — not clicks or impressions — and report it all on a live dashboard so you can see exactly where your budget goes.
Book a free 30-minute strategy call. We'll audit your Google Ads and show you how to lower cost per lead while booking more jobs.
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