Webflow redesign · Nationwide
A Webflow redesign that keeps the rankings you already earned.
We redesign Webflow sites without throwing away what Google already trusts. Pages that work keep their address, and the rest get a planned redirect.
Mike Carleton
Founder, Forty-Second Street
30+ years building brands. Every website our team builds today is built in Webflow.
What you get
What is a Webflow redesign?
A Webflow redesign is a new look, structure or message for a site that is already on Webflow or moving to it. A careful redesign starts with a content and traffic audit, keeps URLs that rank, and adds 301 redirects only for pages that must move. The goal is a better site with no lost search traffic.
Traffic and content audit
We pull your top pages from Search Console and analytics, so we know what must not break.
Keep, merge or cut
Every page gets a decision. Thin and duplicate pages get folded into stronger ones.
URLs kept where they work
If a page ranks, its address stays the same. New design, same URL.
Redirects only where needed
Moved pages get a 301 redirect to the closest match, never a blanket redirect to the homepage.
Cleaner class system
Old one-off styles get replaced with a tidy system, so the site is easier to change next time.
Launch checks
Titles, descriptions, schema, sitemap and forms get checked before and after the switch.
How it works
How we redesign without losing search traffic.
- 1Export every URL and its traffic. That list becomes the map for the whole project.
- 2Audit the content. We decide what to keep, rewrite, merge or remove, page by page.
- 3Design and build in Webflow on a copy of the site, so your live site keeps working.
- 4Set 301 redirects for changed URLs in Webflow's site settings. Webflow supports bulk import by CSV and wildcard rules for whole folders.
- 5Launch, then watch Search Console for crawl errors and fix anything that slipped.
Your scope and price come in writing after we review your current site.
Proof before you book
Rebuilding business websites since 2010.
We have been building and rebuilding business websites since 2010, and every site we build today is in Webflow. Through the whole redesign, your site, domain and content stay in your name.
5
current Google Skillshop certifications, including Google Analytics and Google Ads Search. Each one can be verified.
See the certifications →“The quality of their work was well beyond what I expected.” Justin, Google review, after we designed his website, logo and product labels.
Common questions
Webflow redesign questions, answered.
Will a redesign hurt my Google rankings?
It can, if URLs change without redirects or ranking content gets cut. We protect rankings by keeping URLs that already perform, carrying over the content that earns traffic, and redirecting every page that has to move. Some short-term movement is normal after any launch, so we watch Search Console closely.
Do I need to change my URLs?
Usually not. If a page ranks and the address makes sense, we keep it exactly as it is. We only change a URL when the old one is confusing, duplicated or tied to a page we are merging. Each change gets a 301 redirect to the closest new page.
What is a content audit?
A content audit is a page-by-page review of your site. We look at traffic, rankings, leads and how current each page is, then decide to keep, rewrite, merge or remove it. It stops a redesign from copying old problems onto a new design.
Can you redesign a site that is not on Webflow yet?
Yes. If your site is on WordPress, Wix, Squarespace or HubSpot, the redesign and the move to Webflow happen in one project. The same rules apply on any platform: keep what ranks, redirect what moves, and check search data after launch. Moving and redesigning together also means you only retrain your team once.
How much does a Webflow redesign cost?
It comes in two parts. Webflow bills your site plan directly, and current plans are at webflow.com/pricing. Our redesign fee depends on page count, the content work and how many URLs need care, and it comes in writing after a 30-minute call.
Related Webflow services
Often paired with a Webflow redesign.
Let's talk about your Webflow redesign.
Thirty minutes with Mike. We will look at your current site, which pages bring in traffic, and what a redesign should fix. A written scope and price follow the call.
Or call 865-382-7007. Offices in Maryville, Knoxville and Tampa Bay. Working with businesses anywhere in the U.S.