Stop Paying for Clicks That Never Call

Traditional online ads charge you every time someone taps your listing, whether they book a job or vanish in five seconds. Google Local Services Ads work differently: you're billed per lead, not per click. Your money follows the Marion County homeowners who actually reach out about your trade — the ones with a broken system, a leaking roof, or a remodel on their mind. For a shop in Jasper or a crew running out to South Pittsburg and Kimball, that's budget spent on genuine work instead of wasted attention.

It also makes budgeting sane. Instead of guessing how many clicks turn into customers, you can see what a lead costs and roughly how many jobs it takes to come out ahead — clarity most advertising never gives a contractor.

Top of the Page, Backed by Google

Local Services Ads appear above the map pack and the standard ads, wearing the green Google-Guaranteed badge. For a homeowner in the greater Chattanooga area who's never heard of you, that badge is instant credibility — proof that Google checked your license and insurance before showing your name. We handle the verification and build the profile so you land in that trusted top slot.

The Part We Handle for You

Getting real value out of Local Services Ads takes ongoing attention, and that's our job, not yours:

Google-Guaranteed screening and profile setup, all in your name
Reviewing incoming leads and disputing the ones that don't qualify
Adjusting service area and budget so spend tracks real Marion County demand
Building reviews and Business Profile strength that lift every part of your visibility

A Tennessee Team That Gets You Found

Forty-Second Street is a Tennessee-based agency that gets Marion County contractors found, across the county and the wider Southeast Tennessee market. Your ad account, your leads, and your reviews all stay in your name — and we never resell a lead to a competitor. The scoreboard we watch is booked calls on your calendar, because that's the only number that pays.

Curious what pay-per-lead advertising could bring in across Marion County? Book a free lead-strategy call and we'll run the numbers for your trade.

Mike Carleton, founder of Forty-Second Street

“When you call Forty-Second Street, you talk to the people who actually do the work — not a call center. I've spent 30+ years building brands, and our standard is simple: if it doesn't make your phone ring, it isn't done.”

Mike Carleton· Founder, Forty-Second Street

What makes Local Services Ads different from Google's regular ads?

Regular ads charge per click, even for visitors who never contact you. Local Services Ads charge per lead, so you only pay when a Marion County homeowner actually reaches out.

What's the Google-Guaranteed badge?

It's a green checkmark showing Google verified your license and insurance. It sits on your ad at the top of the page and gives new homeowners instant confidence to call.

Do you serve all of Marion County?

Yes — Jasper, Kimball, South Pittsburg, Whitwell, and out across the county, set to match where your crews work.

Will I own the ad account and leads?

Yes. Everything is built in your name, and your leads are never resold to another contractor.

Are you based in Marion County?

We're a Tennessee-based agency headquartered in East Tennessee, helping contractors across the state — including Marion County and the Chattanooga area — get found.

What does it cost?

Our plans run $495 to $3,495 a month, and most contractors choose Full Visibility at $1,695. We'll size it on your call.

More for Marion County

Guides: Home Service Marketing: The 2026 Playbook for East Tennessee Contractors · Every Question East Tennessee Contractors Ask About Marketing

By trade: HVAC marketing · Plumber marketing · Roofing marketing · Electrician marketing

Monthly marketing plans

SEO and AI search plans from $495 a month.

Every plan is built so Google can rank you and ChatGPT can recommend you. Pick the level that fits where you are now. You can move up or down any month.

Get on the map

Presence

$495 /mo

Best for getting found on Google Maps in your home town.

Google Business Profile management
Website hosting, updates and monitoring
On-page SEO upkeep on your key pages
Monthly AI search visibility check
Plain-English report, first Monday of every month

Book my call →

Start ranking

Local Growth

$895 /mo

Best for passing the one or two competitors above you.

Everything in Presence
2 SEO blog posts a month
Service page optimization
Review request system
Keyword and map rank tracking

Book my call →

Full Visibility

$1,695 /mo

Best for contractors who want Google and AI to name them first.

Everything in Local Growth
4 SEO blog posts a month
Citations and directory listings included
City pages as you expand
AI search build-out: schema, FAQs, llms.txt
Quarterly strategy and coaching session
Monthly video walkthrough of your results

Book my call →

Multi-city

Regional Visibility

$2,495 /mo

Best for service areas that cover several cities or counties.

Everything in Full Visibility
6 SEO blog posts a month
More city pages every month
Multi-location Google profiles

Book my call →

Own the market

Market Leadership

$3,495 /mo

Best for owning your trade across the whole region.

Everything in Regional
8 SEO blog posts a month
Up to 4 to 6 city pages a month
Senior strategist on your account
Priority turnaround

Book my call →

Month to month from day oneNo long-term contractYou own everything: site, domain, accounts, filesPrice in writing before we start

Want the phone ringing faster while SEO builds? Add Google Ads, Local Services Ads or Meta Ads to any plan. Not sure which plan fits? Book a free 30-minute call and we will tell you straight.

Before you book

What actually happens on the call

No deck, no discovery questionnaire, no contract talk unless you bring it up. Thirty minutes on a screen share, and you keep everything we find.

We search for you the way a homeowner would

Live, on the screen, while you watch — Google, the Map Pack, Local Services Ads, and ChatGPT. The same searches a local homeowner runs at 9pm with a dead water heater.
We show you who is showing up instead of you

Named competitors, the exact searches they own, and the specific reason they are ahead — review count, profile completeness, ad position, or schema. Usually it is one or two fixable things.
You leave with the findings in writing

A short written summary of the gaps and what it would take to close them. If we are not the right fit, you keep it and hand it to whoever is.

What we will not do: put you on a mailing list, call you repeatedly, or ask you to sign anything on the first call. If there is no fit, we will say so on the call and give you the twenty minutes back.

Our process

The Visibility System™

Five stages, run in order. Every engagement follows the same path, so you always know what we are working on and why.

Stage 01
Position
We find the wedge — the trades, neighborhoods, and job types where you can realistically win in your market — instead of fighting everyone for everything.
Stage 02
Authority
Reviews, your Google Business Profile, and the trust signals that decide who gets the call when two contractors look the same on screen.
Stage 03
Content
Pages built around what homeowners here actually type and ask out loud, written so Google and AI assistants can both use them as the answer.
Stage 04
Structure
Schema, site speed, and clean technical foundations, so the machines reading your business get it right the first time.
Stage 05
Presence
Local Services Ads, the Map Pack, and AI answers running together, so you show up wherever the search starts — and every result is reported in booked calls.

See where you stand Free · 30 minutes · findings are yours either way

No cost, no obligation

See exactly where local homeowners can’t find you

Pick a time below. We will run your business through the searches your customers actually use and show you the gaps live.

Where you rank in the local Map Pack today, and who is above you
Whether ChatGPT and Google’s AI Overviews name you at all
What your Google Business Profile is missing
The one or two fixes that would move you the most, in writing

Would rather just talk? Call 865-382-7007.

Everything stays in your name. Your website, domain, Google profile, reviews, and ad account — yours to keep, whether or not we ever work together. We do not resell shared leads.

Book a free visibility call Call

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Visibility Is the Whole Product

Full-Service Marketing Retainer

We Go Deepest on the Trades

Home Services Primary Focus

Google Local Services Ads for Marion County, TN Home-Service Pros

Stop Paying for Clicks That Never Call

Top of the Page, Backed by Google

The Part We Handle for You

A Tennessee Team That Gets You Found

What makes Local Services Ads different from Google's regular ads?

What's the Google-Guaranteed badge?

Do you serve all of Marion County?

Will I own the ad account and leads?

Are you based in Marion County?

What does it cost?

More for Marion County

SEO and AI search plans from $495 a month.

Presence

Local Growth

Full Visibility

Regional Visibility

Market Leadership

What actually happens on the call

We search for you the way a homeowner would

We show you who is showing up instead of you

You leave with the findings in writing

The Visibility System™

Position

Authority

Content

Structure

Presence

trust 42ST to be found first.

See exactly where local homeowners can’t find you

Find out what's costing you jobs.

The software that keeps a local business running

Four simple steps to a phone that rings.

Your old customers are your fastest jobs.